SITUATION


Fighting For a Future Free of Hunger

Central West Region in Ontario has a high hunger rate - not including the daily basic necessities that many children in the region do not receive. A fundraising campaign was created to raise funds that would assist with providing children breakfast to begin their day.

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SERVICES

  • Brand strategy
  • Design thinking sessions
  • Campaign creation
  • Identity design
  • Campaign execution
  • Print marketing collateral
  • Communications planning
  • Stakeholder engagement
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SOLUTION


A branding strategy and identity design took place in order to correctly create a compelling campaign. Banners, along with printable campaign pieces, were created in order to fully support this initiative across the many regions it targeted.

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SUCCESS


Live Free partnered with YMCA, Nutrition for Learning, Food & Friends, Breakfast for Kids and Halton Food for Thought in order to increase nutrition program donations across Ontario.

livefree posters

COLLABORATIONS
 

  • Case Study
    David Edgar

    With the city in a rally for the Canada Games, and an injury sidelining David at home, the star and the community were together again for some grassroots moments.

  • Case Study
    Dufferin County

    Located south of Georgian Bay and on the fringe of the Greater Toronto Area within Ontario, Dufferin County is home to 60,000 residents living in and around the City of Orangeville and its surrounding region.

  • Case Study
    Mini

    With a simple set of VR goggles and mobile app programming ingenuity and expertise, the driving of the Mini Cooper became a virtual reality.

  • Case Study
    CMRAO

    The Condominium Management Regulatory Authority of Ontario needs to improve online experiences for key stakeholders.